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Introduction

Our Commitment To Customers

Kia Way is an essential part of our brand identity. It reflects our need to continually evolve the Kia customer experience and assure customers of our steadfast commitment to their satisfaction.

Creation of the guidelines, tips and resources contained within (and to come!) is driven by our commitment to helping you achieve greater satisfaction, success, growth and prosperity in your critical front-line role.

What You’ll Find Here

Kia Way steps explained:

  • Statement of Importance
  • Satisfaction Drivers– traits/behaviours to convey
  • What Our Customers Expect
  • The Kia Way– how to meet customer expectations
  • Conversation Drivers
Use of icons to differentiate between:
  • In-dealer customer engagement
  • Online customer engagement
  • EV customer engagement

How-to tips and links to valuable resources